As my Relentless Challenge project hurtles towards a 10th year anniversary…lots has happened to have changed the direction and pivoting has become an art I have mastered. Fatherhood – Athlete – Entrepreneur.

Definitions are important.

Mindset of a Dad: 100% Unconditional love and providing limitless understanding and cuddles – ask any parent and that’s the definition of being a parent.

Athlete & Entrepreneur: having an unshakable mindset, combining it with clean nutrition and training. Being laser focused, design, planning and execution. Adapting to everything so you life is balanced and optimised. Shedding ALL negative external forces. And above all…ALWAYS LEARNING.

Two seconds after my son was born. The nurse asked me to clean the solidified poop off his backside…and that’s when the Relentless Dad match was ignited.

Fast forward and now I am his full time World Schooling Coach, Athlete and Entrepreneur. Not a teacher but a coach….I have ripped up the curriculum.

I figured out how his mindset, learning style and how his memory works best. Listening to his thoughts – getting full trust on what he wants and is great at. Exposing him to as much as I can and doubling down on what he excels at. Empowering him to make decisions. Making sure he is not a mini me but an individual. Playful goofiness is a major part of a toddler/juniors development.

Coaching him in mindset and wellbeing has been a joy. In the UK we live in a reserved and at times apologetic society so I ripped that aspect into pieces. Letting him be a child and talking to him and respecting him as an individual. Blasting a child with info and facts just does not work. Being a coach and a parent – I lead by example. He watches me train 3 times a day, eat clean nutrition, be an entrepreneur, read and write, sing and dance and most importantly he watches me train my mindset every single day. He has been absorbing that year after year. Now the love cuddles and kisses that he gets adds to the perfect concoction of emotional intelligence. If I make mistakes I tell him. And every night I review my day with him and figure how I can tweak myself better the next day. Obsessed some have labelled me. If you are a parent and not obsessed then I could point to that as a problem.

My day is relentless as a result. 4am starts so I get 3 hours of my physical and mental training plus entrepreneurial work done. By 7am in the morning, I have achieved most of my daily goals. I try and sleep at 9pm so I clock 7 hours sleep. By the time the kid is up I am ready for the bundle of energy bounding my way. While he has breakfast I train again and make sure he see and hears it. Even if kids are ‘only’ listening they are absorbing everything. He watches me train again before dinner. I have Worldwide challenges paused because of the pandemic…they will be lit again…I’m fitter than I was in 2020…I’m ready. Panama, Colombia, Oz, NZ, Mongolia, Greenland and many more…they are ready soon.

After 1 year of my sprog being on this planet I recognised a pattern in his behaviour – a free spirit like me…possibly freedom thoughts even more expansive than mine. 2 years old and when he was teaching nursery teachers about dwarf planets and in a class of 15 kids or more…it’s impossible for a teacher to FULLY understand one child. I knew the path of education was to be see the World and learn life on the go and being a coach, lead by example. 8 months of living on a beach in Cyprus and Spain during the pandemic and he has already chosen a life that treats his soul better. He has planned to help the Planet, animals and children that need help. I am helping build a foundation to allow this to happen. Like all kids, he has his moments…but we were all once hormonal toddler juniors. Cutting them some slack is integral. Watching me daily he already knows the value of money and the good it can solve globally.

I have built a relentless system for myself and now I have built a coaching system for my son. £20k a year private fees…I will throw that into a business instead for him to learn. He may be an entrepreneur, an artist or he may be a poet…but he needs to know the value of money and the good it can do as well as not being greedy with it.

Entrepreneurial skills are important in my opinion and is in turn part of his learning process. Not being part of a rat race hamster wheel whatever the terms are these days, Not being accountable to a boss…that’s freedom. Not being a sheep and conforming to society….that’s freedom. Removing all that is bad and negative…that’s Freedom. I coach him that mindset every day

Freedom…10 Years of being Relentless allows for this to be a reality.

Stay Relentless – Love Life.